Mariah Carey has set April 15 as the in-store date for her new album, E=MC2. The first single, Touch My Body, makes it's debut worldwide today. The video, which premieres later, was directed by feature filmmaker Brett Ratner.
First "Touch My Body" Review by Bob Burke
MARIAH CAREY
"Touch My Body"
(Island/IDJMG)
How does an artist follow-up one of their biggest selling albums that included two number one singles when most had written the artist off as a causality of being relevant or not? If you're Mariah Carey, you keep it simple, and that's one thing MC has done with her debut single from her forthcoming album, E=MC². "Touch My Body" (co-written and produced with Tricky Stewart and The-Dream) is the perfect lead track to re-ignite her most passionate fan base, who've kept her relevant through good times and bad… times are pretty good for Mariah nowadays! This mid-tempo track is pure fun, sounding at times reminiscent of another Carey gem, "Always Be My Baby," but yet different enough to sound like something totally fresh and new. Mariah's vocal range is also kept in check and fits the song to perfection. The hypnotic "Touch My Body…My Body" hook is sure to stick after one-listen. While the thought of Mariah Carey exceeding expectations remains a question, simply because the bar she's set is so high, matching them is a good way to start. This "body" of work sounds like a hit! BET ON IT!
(Burke's Best Bet)
Source: Bob Burke - FMQB
B-96电台,Los Angeles Times及Blender杂志高度评价'Touch My Body'和新专集E=MC²
Eric Bradley
Music Director, B-96, Chicago, IL
"'Touch My Body' picks right up where The Emancipation Of Mimi left off. It's another classic Mariah mid-tempo SMASH with a hook that will stick with you for days. The reaction to it thus far has been incredible... I believe at the end of the day this will be Mariah's 18th #1 single. I've heard many of the songs on E=MC2 and not only is it full of killer songs, I feel it stands just as tall (perhaps taller) than T.E.O.M. Here comes another 10+ million worldwide sales and more time at the top of the charts for MC!"
Todd Martens
Staff Writer, Los Angeles Times
The Mariah formula: First listen on 'Touch My Body'
Pop star Mariah Carey unveiled today her new single and the science-friendly title of her new album, "E=MC2," due April 15. The title alone already does Janet Jackson one better. The latter went all sci-fi with her latest video, "Feedback," but Mariah is cutting out the B-movie trappings and going straight to the equation.
So is Mariah unveiling her inner Albert Einstein with the title? Or is she leaking the formula that goes into crafting a mega-hit?
E = extreme, acrobatic-like wailing.
M = multimillion-dollar production team. (Billboard.com writes that the A-list lineup cooking with Mariah in the M lab includes Jermaine Dupri, will.i.am, Stargate and Bryan Michael Cox, among others.)
C2 = Club songs multiplied by colossal ballads.
All right, so the title is certainly a not-so-subtle nod to her top-selling 2005 album, "The Emancipation of Mimi." The first single, "Touch My Body," hit radio today. It was produced by C "Tricky" Stewart and The Dream, the pair who worked on Rihanna's Grammy-winning "Umbrella."
So how is it? "Touch My Body" rides a relatively restrained slow-dance groove, with some light, orchestral-synth flourishes thrown in. The rhythm is almost completely carried by an effortless keyboard bump, the easygoing repetitiveness of which eventually wears the listener down, and sets up a delicate frame for Carey to sing around.
She pulls back when the song picks up the pace, and Carey keeps it simple here, playing with tempos rather than range. Indeed, she almost quietly slides into the chorus. "If you run around and brag about this secret rendezvous, I will hunt you down," she sings, letting the last line trail off. But you don't necessarily believe her, as the feel is more playful that sinful.
The song will be getting the full blockbuster treatment, as "Rush Hour" director Brett Ratner shot the video for the cut.
Blender 杂志对TMB 的4星乐评Listen: Mariah's New Sex Tape-Themed Smash
WHO: Mariah Carey
WHAT: "Touch My Body"
WHY: While Mariah's new album, E=MC2, is set to be one of the year's biggest, this introductory single is downright subtle - yet effective. Co-written by The-Dream and produced by Tricky (a.k.a. the dudes behind "Umbrella"), "Touch My Body" rides the same never ending snap blueprint T-Pain used to brilliant effect on last year's feather-light super hit "Buy U A Drank (Shawty Snappin')." You won't mind hearing it on the radio and TV every 10 minutes for the next few months - this thing sooths as it repeats. Here, Mariah is focused on one thing: "Come on and give me what I deserve and touch my body," she coos. And make no mistake, she wants to be touched on her terms only: "Cause if you run your mouth and brag about this secret rendezvous, I will hunt you down." She even thinks about the possible ramifications of her touchy tryst when she sings, "If there's a camera up in here then I best not catch this flick on YouTube" (nevermind the fact that the video in question would never get past YouTube censors). A pop genius making genius pop.
WHERE: Listen to the track here.
"Touch My Body" 第一天电台成绩揭晓 "Touch My Body" - First Day Radio Impressions
With only 6 hours (approximately) of airplay on Tuesday, February 12, "Touch My Body" recorded an incredible total of 498 spins (Pop - 218, Rhythmic - 180, Urban - 89, Urban A/C - 9, Hot A/C - 2) that account for a total of 7.009 million audience impressions.
In comparison, after one day of airplay, "It's Like That" had 44 spins and a total audience impressions of 1.491 million (January 4, 2005). A cumulative amount of 545 spins was reached by "It's Like That" after four days of airplay.
As for "Don't Forget About Us", after its first week of airplay (ending October 2, 2005), the song has registered 7.705M audience impressions via 356 spins.
Source: Mediabase | MariahDailyJournal
和"It's Like That" 还有"Don't Forget About Us",比一下就知道"Touch My Body"有多猛了~~
Mariah was in Los Angeles this weekend to shoot the video for her much anticipated single "Touch My Body." The video was directed by feature filmmaker Brett Ratner ,who previously directed Mariah's "I Still Believe," "Heartbreaker," "Thank God I Found You," "It's Like That" and "We Belong Together" videos. "Touch My Body" co-stars actor Jack McBrayer, known for his role as Kenneth on NBC's 30 Rock.
导演Brett Ratner称"Touch My Body"音乐录影带将是他与Mariah合作的视觉效果最好的一支Source: AllHipHop
Mariah Carey Enlists DJ Toomp, Brett Ratner For E=MC2
By Mike Winslow
In addition to celebrating his recent Grammy win, Atlanta producer DJ Toomp is excited about a coveted spot he recently landed on Mariah Carey’s upcoming album E=MC2.
Toomp, who was nominated for two Grammy’s for his production work on Kanye West’s "Good Life" featuring T-Pain and "Can’t Tell Me Nothing," ultimately took home a Grammy for Best Rap Song for "Good Life."
"I felt like I won when I was nominated, but to actually win feels even better," Toomp said.
Carey is banking on the DJ Toomp produced track "Lovin’ You Longtime" to produce similar results for her highly anticipated 11th studio album E=MC2, which was reportedly titled That Chick.
"Having a record on a Mariah Carey album is huge as a producer and especially for me since this is one of the first songs I've placed on an R&B album," DJ Toomp told AllHipHop.com. "It’s definitely an honor."
E=MC2 is the follow up to Carey’s album The Emancipation of Mimi, which sold over 10 million copies worldwide.
In addition to work on Carey’s’ album, DJ Toomp, who produced Glasses Malone’s current single "Certified" featuring Akon, is also working on new albums coming from T.I., Ludacris and Nas.
In related news, the first single from Carey’s album will be "Touch My Body," which was written and produced by Carey, Tricky and The Dream.
The video will be directed by veteran Brett Ratner, the eye behind movies like Rush Hour, Rush Hour 2 and Hip-Hop videos for rappers like LL Cool J, Sean “Diddy“ Combs and The Wu Tang Clan.
“Mariah is musically at the top of her game and has never looked better,” Ratner assured AllHipHop.com. “This will be our 5th music video we have collaborated on and definitely the best one yet visually, as well as musically. The video [for “Touch My Body”] is the perfect combination of fantasy and comedy with Mariah looking more beautiful than she has ever looked, ever.”
Mariah Carey’s E=MC2 is due in stores on April 15.
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发表于 13-2-2008 11:51 AM
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