本帖最后由 仙劍 于 19-7-2016 11:20 AM 编辑
Scandal-ridden Cuckoo losing edge in water, air purifier market
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Cuckoo CEO Koo Bon-hak
By Park Si-soo
Cuckoo Electronics is falling out of favor with its customers in the wake of a series of scandals involving the company's core water and air purification products.
The scandals are seen to have let down the company's overseas customers and tarnished its budding reputation, dealing a blow to its ambitious overseas expansion, according to market insiders and analysts.
The Seoul-based firm has sought to expand overseas, especially in Southeast Asia, with high-end air purifiers. But their filters were recently found to have been tainted with a toxic chemical substance named octylisothiazolinone (OIT). Prof. Lim Jong-han of Inha University's medical school discovered the toxic substance in a test of five bestselling air purifying filters.
"Nearly 2,095 ppm of OIT was found on average in Cuckoo's filter," Lim said. Korea's environment ministry designated OIT as a toxic chemical in 2014, barring its use in the making of products that can pose health risks.
Amid soaring criticism, Cuckoo recently recalled OIT-contaminated filters in Korea, but market insiders said the company isreluctant to do so in overseas markets.
Last week, Cuckoo became a target for criticism once again for what TV regulators said were false and exaggerated promotions of its water purifiers on TV home shopping channels during the first half of this year. Several directors of Korea's two major TV shopping channels -- Home & Shopping and CJ O Shopping -- were disciplined heavily for airing misleading information on Cuckoo's water purifiers, according to the Korea Communications Standard Commission (KCSC).
"Cuckoo's water purifiers were promoted as if their filters make mineral-rich water that's good for health. The purifier is also promoted on the claim that its filtered water is effective in skincare and curing damaged skin," a KCSC official said. "These claims were proven to be groundless scientifically."
The official said the KCSC will put Cuckoo products under a watchful eye throughout the second half of the year to protect people from misleading information.
Financial analysts said these scandals would make it difficult for Cuckoo to reach its sales target for the second quarter. Citing the murky outlook, Meritz Securities recently revised down its target per-share price of Cuckoo from 250,000 won to 210,000 won.
Meanwhile, Coway, Korea's biggest water and air purifier maker that was recently hit by the so-called "nickel scandal," is quickly restoring customers' confidence with a swift recall and other compensation campaigns.
pss@ktimes.com
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http://www.koreatimes.co.kr/www/news/biz/2...123_209655.html
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Water Purifier Scandal
[size=38.416px]Coway Victims Moving to File Class Action Suit
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 Kim Dong-hyun CEO of Coway
SEOUL, KOREA
8 July 2016 - 10:45am
Jung Min-hee
Controversy is raging over Coway water purifiers where nickel compounds were found. Coway’s repeated apologies and compensation proposals are failing to stop the victims from taking a legal action.
“Over 3,000 victims gathered together at an online Naver café in two days since the café was opened on the day when Coway broke the news that nickel compounds were found in its water purifiers,” said the Coway victims in a press release. “We will prepare to file a law suit against the company by forming alliance with the Group to Cope with the Coway Case made up of 1,200 members.” Consumers claiming to be the victims of the case are now receiving legal advice to bring a civil action against the company Earlier, Coway announced that coating on internal parts of some of its ice-making water purifiers installed from April 2014 to late last year wore off, mixing water and ice with impurities such as nickel. Coway has decided to withdraw all controversial ice-making water purifier models regardless of the time of their sales and refund full rental fees to consumers. http://www.businesskorea.co.kr/english/news/industry/15175-water-purifier-scandal-coway-victims-moving-file-class-action-suit
coway每次都會有專員來幫你換芯和清理，可是你看過他們把整架機由內到外完全清洗嗎？這架是顧客不要了，拆開後可見裡面有多"清潔" --------------------------------------------------------------------------------
-------------------------------------------------------------------------------- 曾經風靡一時的"鑽石能量水也獲得過NSF認證（僅限濾芯材料）可是很久前也被吊銷了 --------------------------------------------------------------------------------
濾水器最重要的功能就是去除水中的污染源，沒必要改造水的結構還是添加其他東西。至今尚未有任何科學證明改造水的構造或增加pH值對身體有健康上的改善。購買濾水器最主要的就是它的技術還有第三方認證。貴不一定是最好，濾水器裝了後就會使用很長的時間，水是每天都需要喝的所以必須選擇對的淨水器。
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发表于 1-12-2015 08:22 PM
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